I was perusing the web (specifically our district website: www.district23.org) and I ran across some wonderful ideas on member retention. Here are a few...
Use testimonials from some members who aren’t active but still feel membership is valuable. If members feel we understand and are trying to help them cope with challenges they are more likely to renew. Ask those who are not active but continue to renew to contact other inactive members.
Send a thank you note, EVERY time somebody comes to visit!
Institute a “thank you” column in publication to recognize members for involvement and leadership.
Be sure your Web page has hot links to individual members for business referrals and networking purposes.
Have a "Perfect Attendance Award".
Have a special edition of your publication focus on how your organization is helping members prepare for the next century.
Present an award for momentous achievements: Ice Breaker, CC, CL, mentoring, bringing in a new member, etc...
Feel free to post more great ideas in the comment section below!
Janine Deckard
VP of PR
Great ideas Janine - I encourage continuous interaction between meetings - such as a "Hello, How are you?" email, a quick call - even if you get a voice mail leave a message or better yet let's do coffee, lunch or dinner! This strengthens the commitment to be supportive of each other and it is a great way to ask for ideas on an upcoming speech or even feedback!
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